The Southern Charm cast and producers likely held their breath this season when original cast member and fan favorite, Cameran Eubanks didn’t return.
Would viewers still tune in? Will the storylines be engaging? The cast made no bones about missing Eubanks from the beginning. “I miss Cam,” Craig Conover told Decider. “We love doing this together, and I think she loves doing it too. That was my rock; it was me and her and Shep since the beginning.”
“This year is not the easiest, but it’s cool because you will actually get to relate to us,” Conover added. “I’m glad [this season] worked out because obviously, we were a little worried there. No one knew what to do, but we figured it out. In true Southern Charm fashion, sh*t hit the fan.”
The show could go on without Cameran Eubanks
Indeed, the sh*t did hit the fan this season. Conover took over Eubanks’ role as series narrator and fans quickly warmed up to season 7. But the series took a hit in ratings, especially in the beginning. Southern Charm could easily generate more than 1 million in the demo last season. But ratings experienced a slip when season 7 debuted.
“S07E01 – 0.851 million viewers (0.22 18-49 demo),” Bravo Ratings tweeted after the premiere. Of course, the season was up against a historically contentious presidential election, which ultimately took over the media cycle for weeks.
Ratings remained buoyant but not spectacular, staying within a relatively same range. But by January, the season truly heated up as controversy mounted on and off the show. “S07E09 – 0.933 million viewers (0.26 18-49 demo) *season high in total viewers*,” Bravo Ratings shared in mid-January.
The reunion proved that Southern Charm had serious game as the second part hit the all-time season 7 high. “S07E12 – 1.101 million viewers (0.35 18-49 demo) *season high* ,” according to Bravo Ratings. A slew of fans suggested that the rumored connection between Madison LeCroy and famed baseballer player Alex Rodriguez saved the season. The gossip arose off the show and on social media while the season played out.
Producers refer to ratings to determine the future of a series, Andy Cohen revealed
The ratings swell may have secured another season for Southern Charm. Housewives producer Andy Cohen revealed how ratings can often determine the fate of a series.
While in lockdown in April, Cohen mused about why The Real Housewives of Miami was originally canceled. “It looks like a well-lit telenovela,” he shared on his Instagram story while watching the show. “The women are so beautiful. And the men and Miami. People ask me about Miami all the time and say will you ever bring it back?”
“The reason that we let it go was, I remember the ratings went down toward the end of the season,” he recalled. “Which never happens. Like it went down for the reunion, and if it’s going down toward the end that’s just never a good sign. But anyway, I hear your love all the time and really appreciate the show and the women.”
With the ratings on an upswing, trending over 1 million in live viewers, that could be the best indication that fans will be seeing more of Charleston in the future.
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