Kanye West has baffled fans yet again after his new clothing collection has been sold out of giant bin bags in stores.
The 45 year old rapper and fashion designer has released his new Yeezy collection in collaboration with GAP, and fans were eager to pull the items off racks — only to find out they couldn’t on the shop floor, as the clothes had been stuffed into rubbish bags.
While Kanye is well known for doing the unexpected in his personal life, and in fashion, this surprising selling process didn’t go down well with awaiting buyers, who deemed the strange strategy a “gentrification of thrifting”.
One shocked fan posted a photo of the piles of clothes in bin bags — that ironically are priced at £200 on average despite the cheap discarded display — as they revealed that Kanye had apparently instructed that the items be sold this way.
They wrote: “This is how they are selling Yeezy GAP. The sales associate said Ye got mad when he saw they had it on hangers and this is how he wanted it.
“They won’t help you find ur size too, you just have to just dig through everything.”
Others left just as confused took to social media to give their reactions, as one person tweeted: “The things people let Kanye get away with is world lol”, as another said: “Kanye got people thrifting @Gap.”
A frustrated user wrote: “Why are the rich obsessed with looking poor. They love to play pretend”, as another agreed, saying: “this homeless chic aesthetic trend is so grim when you think about it even slightly”.
One person joked: “Kanye’s way of selling Yeezy at GAP. Going to be worse than the Next sale.” Someone else quipped: “Looks like a thrift shop but for rich folks who want to feel poor.”
While many were left irritated by Kanye’s obscure selling ploy, one fan admired the rapper’s marketing strategy, as they said: “Kanye really has GAP going viral rn and probably idiots going just to see if this is true LOL.
“@kanyewest is one of the smartest humans on the planet right now.”
Some fans were led to believe that Kanye’s past history with GAP tied into his reasoning for the shopping method, after he mentioned not having the best relationship with the retailer as a previous part-time worker on his song Spaceship.
Though many were perplexed by the display of the collection, which includes tank tops, cargo trousers, and jumpsuits, their discourse online will most likely please controversial Kanye, as a person who likes to stir conversation.
READ MORE:
- Kim Kardashian called it quits with Pete ‘after her kids became aware of Kanye rows’
- Kim Kardashian 'fears ex Kanye will never let her move on' amid split from Pete
- Julia Fox turns heads in very daring latex ensemble in LA
- Pete Davidson 'in trauma therapy' over harassment from Kim's ex Kanye West
- Get exclusive celebrity stories and shoots straight to your inbox with OK!'s daily newsletter
Source: Read Full Article
