WHAT qualifys a celebrity to be able to create and promote a line of expensive skincare?
"Nothing other than their name," one skin specialist told The U.S. Sun, referring to Kim Kardashian's SKKN.
Kim Kardashian's a lot of things – a mother, reality star, fashion icon, and multi-brand owner, but Celebrity Skin Talk host Scott McGlynn argued she's no skincare expert.
The 41-year-old entrepeneur launched her most recent endeavor, SKKN by Kim, on June 21, 2022.
Priced at $585, this nine-product skincare line is complete with a Cleanser, Toner, Exfoliator, Face Cream, Eye Cream, Hyaluronic Acid Serum, Vitamin C8 Serum, Night Oil, and Oil Drops.
Like her, these products are worth a lot.
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Between the $85 moisturizer and $95 oils, these prices make you wonder: what's so special about these products?
"The name," Scott said.
"I feel people get sold by the name. It is not cheap. People will buy it just to say they have it because of Kim Kardashian, but then just let it sit in their cupboard."
Scott grew up suffering from severe acne-prone skin, feeling forced to hide from others at school.
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For years, he struggled to find the right products to clear his face and back.
The now 35-year-old tried everything from oral prescriptions to drug store recommendations, and it took him a while before he could get his condition under control.
Now, as the creator and host of a popular skincare show, Scott shares his experience and those of celebrities to help others struggling with different skin types.
"When I started working, I used to buy skincare because the celebrities were wearing them on the red carpet,” he admitted.
"Unfortunately, I was just wasting my money on those things. Finally, I knew what I was shopping for because I educated myself.”
After going through so much trial and error, Scott found the perfect simple skincare regimen that worked for him: gel cleanser, the occasional toner, and moisturizer.
And none of which include any products from SKKN.
Though Scott's never tried one SKKN product, he has no interest in ever doing so.
"Not because of the price tag, but because the skincare hasn't got me and my skin type. I'm prone to breakouts. So, this skincare won't do me justice," he said.
Scott thinks people mainly buy these products because they're attached to Kim's name.
But that shouldn't be why they try them, especially at the cost of her products.
He explained: "People shouldn’t be sold so quickly because of the name."
"I know a lot of people with problem skin, concerns, and conditions, and obviously, her line is not much of a market for us.”
The skincare master suggested that consumers do their research before buying anything because their skin could be sensitive to any ingredient in these products without them knowing prior.
Scott believes it's unfair to consumers, especially young ones, to market skincare as being "fit for every skin type" when that may not be entirely true.
"They don't target people with skin conditions like acne and rosacea."
And it's not just SKKN he thinks this applies to.
Scott admitted he isn't too fond of Rhianna's Fenty Beauty, Jeffree Star Skin, and Kylie Skin.
At the mention of Kylie's product line, he said: "I would never. I would never."
Even as someone that makes a career out of reviewing products, he still refuses to go near either of the Kardashian sister's skin collections.
The possible breakout isn't worth the risk.
In terms of Jeffree Star's products, Scott warned against trying these because of their fragrant nature.
"Fragrance products are the biggie. Those are the ones you really got to be careful with," he admitted.
For Scott, any time he tries a fragrant product on his face, his skin will turn as red as a tomato.
"I have turned down brands for that reason, because of the fragrance. I don’t want to ruin my skin either,” he said.
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And that's what it comes down to, are you willing to risk your skin to say you've tried a celebrity's product line?
Scott's answer would be "no," especially if you're asking about Kim Kardashian's SKKN.
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