Doors at the new Boots Beauty Only store at Battersea Power Station opened at 10:30am on Wednesday, December 6.
Gifts will include luxury products from the likes of Kylie Cosmetics, Huda Beauty, and Byoma.
The exclusive offer will be available today, and this weekend on Saturday 9 and Sunday 10 December.
To celebrate the grand opening, there will be a Beauty Studio offering specialist beauty advice, tutorials, and demonstrations.
Dermatologist-trained Boots pharmacists will offer free skincare advice, ranging from acne to psoriasis.
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Such expertise is hoped to be rolled out to many more Boots stores in the future. There will also be free use of NEXA skin imaging tool for an in-depth skin analysis.
Visitors can experience Dermalux LED Light Treatment services, too. This involves light waves that accelerate natural skin regeneration and repair; each treatment session costs £60.
There is even a Hair Bar where people can receive support for damaged and thinning hair.
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Jenna Ward, Head of Beauty Reinvention at Boots, commented on the new store.
She said: “The new Boots Beauty store at Battersea Power Station provides a platform for us to test the latest brands and new service innovations before we introduce them to customers shopping in our stores across the country.”
New offerings include professional haircare brands, such as OUAI and Wella Professionals. And a new Fragrance Discovery Bar where customers can discover their new favourite scent.
Christmas shoppers will also receive complimentary gift wrap service while in the store.
Boots Beauty is located at Battersea Power Station on Electric Boulevard. This runs from Battersea Park Road to the south entrance of Battersea Power Station.
Jenna Ward added: “The opening of this new store marks a major milestone in Boots transformation of beauty on the high street.”
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