Holly Willoughby has revealed that husband Daniel Baldwin used a "naughty" chat-up line when they first met.
The presenter, 42, has been married to Dan, 48, since 2007 and the couple have three children together Harry, 14, Belle, 12, and Chester, eight.
On Thursday's This Morning, Holly and co-host Craig Doyle were discussing "the return of the cheesy chat-up line" with their team of experts.
To which Holly said: "I think they've got to be funny, if you're going to do a chat-up line, if you're taking it seriously… then it's a no.
"But I think if you're both going to laugh with it… that is alright."
With Craig, 52, then asking: "Can you remember Dan's first line, his opening gambit…."
To which a giggling Holly replied: "I actually do… but I will not share it, not for morning telly!
"It wasn't like rude but it wasn't like really really rude but it was still… a little bit naughty…"
With Holly's co-host Craig and This Morning's experts left in giggles as they pretended to be shocked.
It comes as Holly shared a rare loved-up snap of herself cuddling up to her husband Dan at Glastonbury festival.
Earlier this year, Holly shared the story of how she met and fell in love with her husband Dan.
In a rare moment for the private star, Holly became incredibly personal about her family life and relationship and even shared her version of the secret to a long and happy marriage.
The This Morning presenter was gearing up for the season of love and romance via her spiritual and lifestyle Instagram account Wylde Moon.
Holly was all-smiles as she reflected back on the sweet memories of her great love story, to which the star asked for her followers' own stories as Valentine's Day is around the corner.
"When Holly met Dan… With the season of love just around the corner Holly shares her own love story… There’s a little something in the air….can you feel it? 27.01.23," the caption read.
Filming herself, Holly beamed at the camera as she recalled starting an "intense friendship" with her beau during their days on Saturday morning TV decades ago.
After a six month period of fun and frolics with the whole team, Holly said she finally realised she secretly liked Dan in a non-platonic way and "the rest was history".
This Morning continues on weekdays at 10am on ITV and ITVX.
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